Pureology hair care products are formulated with our Anti Fade Complex of potent antioxidants, sunscreens, and other color preserving UV protectorates. These antioxidants in Pureology's hair products include Heliogenol, melanin, and vitamins C and E. Pureology hair care does not use harsh sulfates that strip color. These ingredients by Pureology, combined, extend the life and vibrancy of hair color. Pureology is 100% Vegan, containing signature blends of aroma sensory essential oils.

PRAVANA is proud to unveil a unique collection of highly sophisticated and professional products paired with enlightening education to guide you in your evolution of beauty. Even the name PRAVANA has an ancient Sanskrit meaning of "the source of all things." It all begins within ourselves. PRAVANA products are a unique hybrid of European artistry, ancient Mayan natural botanicals and innovative American technology. The end result... a global fusion of excellence.